On Saturday 11th March I held the official Book Launch for my new children’s story book “The Thirsty Flowers” although the book has been available since just before Christmas. This launch event was in two parts.
First I held an on-line launch on my Facebook Author’s Page, with a week of promoting the launch beforehand to encourage people to support the event. I also held a Free Giveaway competition. This sadly didn’t attract quite as many entrants as I had hoped – maybe because the book was for children and not many children are on my email list! This is the first time I have done a ‘virtual event’ and hopefully I will do it better next time. Perhaps two weeks of publicity would have been better and probably I also need to find a way to reach more people. My main reason for doing it though was simply to feel that the arrival of the book had been celebrated in some way and in that I guess it served its purpose.
I also held a book signing session in my local High Street. A local children’s clothing shop kindly stocks my book along with my children’s poetry book “Barking At Nothing” so I arranged to hold my signing session there. The shop is on the corner of a small arcade, with the door just inside the arcade and we had agreed that if it was a nice day I would set-up my stall in the arcade just outside the shop but I could be inside the shop if it was cold. It was a nice day so I set-up in the arcade as planned.
After a while it was obvious that I was not really all that visible so I moved to a position at the entrance to the arcade and this proved to be much better, though it was not quite so sheltered and I did begin to feel cold towards the end of my time there.
One thing that I did notice during the two hours I sat there was how few people were walking up and down our High Street on what you would think would be a busy Saturday morning. High Streets are generally reported to be in decline and it seems ours is no exception despite the many interesting buildings.
However, like so many now, our High Street is full of places to eat, hairdressers and gift shops with not a lot else and these types of shops do not cater to everyday needs (how many times a week do you need a hair cut?). The Post Office, Newsagents, main Supermarket and the Chippy are all on a different street. Consequently the footfall was low and I gather it has been a problem since the last bank closed its doors.
There were times when none of the passers-by seemed at all interested in what I was doing there and I regretted not taking a book to read, but despite the low footfall I did manage to sell several copies of my book and was also given a few donations for the charity I support. Overall it was an enjoyable morning and at least I feel as if the book has now been launched in style.